With only a 10’ x 10’ x 15’ room at the United Nations, we used mirrors to create a powerful visual representation of the amount of children across the globe who go without education every day.
THE RESULTS:
2.3 Billion Dollars raised.
The most money raised in a single day for education.
ADC Gold Spatial Design
ADC Best of Spatial
One Show Merit
ADDY’S Judges Choice
ADDY’S Gold x 3
STILLS FROM THE UNITED NATIONS
ORGANIC SOCIAL WAS ENHANCED WITH A TIMES SQUARE
TAKEOVER AND A FEW ’CELEB’ APPEARANCES